Agenda October 30, 2009

After several years as a Software Engineer for Texas Instruments, Dr. Sharon Simmons received her Ph.D. in Computer Science from William and Mary. She is an associate professor and the Computer Science Program Director at UWF. Her research and teaching areas include networking, security and comprehension of complex software systems. Recent grants from the Department of Energy, Northrop Grumman, and Motorola have supported research in the areas of security and distributed program comprehension. Dr. Simmons has published numerous articles and made presentations in her areas of research.

Through the development of the new School of Science and Engineering complex, Dr. Simmons has been the SSE liaison and remains heavily involved in designing, planning and equipping the project-based learning spaces. Dr. Simmons is leading the development of a Security and Software Engineering Research Center (S2ERC) site at UWF. This NSF sponsored site will provide an Industry/University Cooperative Research Center (I/UCRC) where national and regional companies will benefit from a synergistic collaboration with academic researchers of many universities from across the globe.

Vass is a regional economist and investment advisor who has been writing about how technology evolves and how new markets emerge for over 20 years. His early writings focused on how and why rapid technology innovation would affect the prospects for jobs and economic growth. As the changes in the global markets have unfolded, he has been writing more about a business model that allows unemployed scientists and engineers to use online web-based tools to discover ideas for starting a company.

As Southern Company’s regional chief information officer for Gulf Power, Jarl (“J.T.”) Young also serves as the functional CIO for accounting, finance and treasury, and supply chain management.

Young joined Southern Company in 1989 in the marketing organization at Gulf Power. Since then, he has held a variety of leadership positions in the marketing organization and was Gulf Power’s Pensacola district manager before assuming his current role.

Before joining Southern Company, Young worked in engineering and marketing at Progress Energy and worked as a systems engineer at one of the Tennessee Valley Authority’s nuclear plants.

A native of Pensacola, Young received an associate’s degree from Pensacola Jr. College and a bachelor’s degree in electrical engineering from the University of Florida. He has an MBA from the University of West Florida and is a graduate of the Harvard Business School’s General Management Program.

Young is also a graduate of Leadership Pensacola. He serves as an appointee of former Florida Governor Bush on the Judicial Nominating Commission for Florida’s 1st Judicial Circuit. In addition, he was appointed by the Florida Board of Governors to serve as a trustee on the University of West Florida Board. In addition, Young serves as a board member of the Fellowship of Christian Athletes and Lakeview Center (a Baptist Healthcare affiliate). He is also a member of the Baptist Hospital Human Resources Committee.

Young and his wife Deidre have two sons, Thomas and Joseph.

Carol Balkcom is the Product Manager on several CompTIA certifications including Security+. She is responsible for managing and monitoring the marketing of Security+, and represents CompTIA and its security research at industry and academic events. Ms. Balkcom holds a Master’s degree from Northwestern’s Kellogg Graduate School of Management. She has been in the software industry for more than 15 years, with three years in the high-stakes computer based testing business where security is a critical concern.

Joe Padin manages the CompTIA Public Sector, Training Channel and Corporate Team. He is responsible for initiatives supporting Certification Solutions across all channels in the US. He has been in the IT hardware industry for more than 19 years, with three years in the IT Certification business.

Holly Smith is President of H2 Performance Consulting, a rapidly growing consultancy on the Gulf Coast. As a consulting industry veteran, Ms. Smith has assisted organizations in defining their future and effectively measuring performance. Most recently, Ms Smith has focused on assisting organizations in defining their information technology strategic plan and establishing effective measurement and measurement processes. Before establishing H2 Performance Consulting, Ms. Smith worked for the global business and technology consulting company, BearingPoint, where she specialized in managing and implementing performance management and organizational change management projects.

Fred Touchette joined AppRiver in February 2007 as a Senior Security Analyst, and is primarily responsible for evaluating security controls and identifying potential risks. He provides advice, research support, project management services, and information security expertise to assist in designing security solutions for new and existing applications. During his tenure at AppRiver, Touchette has been instrumental in accessing critical IT threats and implementing safeguard strategies and recommendations. Touchette holds several technical certifications, including COMP-TIA Security+ and GREM - GIAC Reverse Engineering Malware through the SANS initiative.

Jim Donaldson is the Privacy and Security Officer for Baptist Healthcare Corporation a not-for-profit integrated delivery system headquartered in Pensacola Florida. He has worked in the healthcare IT and Compliance fields since 1997. Among other compliance related duties, Donaldson is responsible for all privacy and information security efforts at the 5500 employee company. Jim holds both the CHC and CIPP certifications and has an undergraduate degree is in business administration with a major in computer information systems and he holds masters degrees in public administration and forensic science.

Diane Davis is an IT and Information Security Engineer at DestinE Research Group. Her primary area of responsibility is working within the high security Guided Weapon Evaluation Facility. She earned her BS degree from Oregon State University in 1993. Before transitioning into the corporate world, Diane served on Active Duty as an Officer in the United States Marine Corps and was responsible for the training and education of technical support personnel. In the commercial sector, Diane has worked for several companies, including Proctor & Gamble and as a network security analyst for a national financial institution. Diane is also a seasoned instructor for MCSE Level Microsoft Courses (both 2003 and 2008), the technical suite from CompTIA (which includes Security+, A+, etc), Microsoft ISA, and many others.

Keith Yockey, President and CEO of DestinE Research Group LLC, has over 30 years experience in managing large, complex, software intensive projects and organizations. He is holds certifications as an IEEE Computer Software Development Professional (CSDP) as well as a Program Management Professional (PMP) and is a Software Engineering Institute Licensed Instructor for the "Capability Maturity Model Integration". With years of experience in project management, test and quality assurance both in government and industry, Mr Yockey left his position as Director of Quality Assurance for a major corporation to form DestinE Research Group LLC, a company dedicated to helping organizations by providing secure network environments through the use of proven network security techniques, software and IT project management processes and innovative technologies. Mr.Yockey has received numerous awards and has a Bachelor of Science degree from the U.S. Air Force Academy, a Masters in Business from University of Central Michigan and a Masters in Computer Science/Software Engineering, University of West Florida.

Mr. Hodge has 20 years experience in developing corporate vision, strategic plans, and leading high performance service oriented teams. His leadership experience spans several industry sectors including wireless, telecommunications, publishing, development, and training. In the executive leadership roles within these industries he carried a passionate goal with him - To develop teams with a common vision: innovate, support, enjoy, and treat every client as if they were your only concern.
Mr. Hodge is very active in our community. He serves as the Chairman of IT Gulf Coast, Chairman for the PJC Information Assurance Institute Advisory Committee, member at large for Armed Forces Communication and Electronics Association (AFCEA), Pensacola Chamber of Commerce – Defense Aerospace and Technology Committee, CompTIA, and other organizations committed to economic development and advances in Health IT.

Dr. Ed Meadows earned a Master of Arts and doctorate in Biology Education from Ball State University, Muncie, IN; Master of Science in Science Education from the University of Tennessee, Knoxville, TN; and Bachelor of Science in Biology from Delta State University, Cleveland, MS.

Meadows became Pensacola Junior College's sixth president on June 1, 2008. He previously served as president, Lurleen B. Wallace Community College, Andalusia, AL; president, Ayers State Technical College, Anniston, AL; vice president, Bevill State Community College, Sumiton, AL; dean of academic affairs, Shelby State Community College, Memphis, TN; associate dean and chief administrative officer, Copiah-Lincoln Community College, Natchez, MS.

Meadows is a member of the Florida College System Council of Presidents and serves on the Workforce Policy Subcommittee. He also serves on the Council of Presidents Public Education Capital Outlay Committee. He is a member of the Florida Association of Colleges and Universities (FACU). He is also a member of the Florida Association of Community Colleges (FACC). Locally, Dr. Meadows is a member of the Pensacola Bay Area Chamber of Commerce and serves on the Boards of Directors. He also serves on the Board of Workforce Escarosa.

Professional affiliations include the Pensacola Downtown Rotary Club; American Association of Community Colleges, Global Education Commission; and Trustee member of the Commission on College of the Southern Association of Colleges and Schools.

Dr. Meadows is the recipient of the Phi Theta Kappa International Shirley B. Gordon Award of Distinction, the 2004 Excellence in Educational Leadership Award from the University Council of Educational Administrators and many other accolades.

As co-founder and Chief Technology Officer of Grasshopper, David Hauser oversees the strategic direction and operations of Grasshopper and serves as the company’s technology visionary. A passionate technologist, he’s the guy you go to when you have a question about how the universe operates (or if you simply want to consult his encyclopedic inner search engine). As champion of the company’s Core Values and work culture, he strives to create an environment that is professionally and personally rewarding for all employees. David leads multiple departments across Grasshopper including Labs, Engineering, Network Operations, and overall company Operations. A technology start-up veteran, David was co-founder of Return Path, an e-mail performance management company, and founder of WebAds360, an ad-serving technology provider for small and mid-sized businesses. David’s strong entrepreneurial spirit has allowed him to serve as a consultant for various companies as well as a mentor to emerging entrepreneurs through his alma mater, Babson College. David is an Entrepreneurs’ Organization (EO) Board Member, and a Member of the Global Advisory Board for Students for the Advancement of Global Entrepreneurship (SAGE). He also judges several young entrepreneur competitions each year. David was born and raised in New York City. David graduated from Babson College with a Bachelor of Science in Business. He also enjoys long walks on the beach.

• Inc. | One of youngest named to Inc.’s List of 500 Fastest-Growing Private Companies in America
• CNN | Featured on “Young People Who Rock”
• BusinessWeek |One of “Top 5 Entrepreneurs Under 25”
• American Venture Magazine | One of “40 Under 40” young entrepreneurial leaders
• Entrepreneur | Named a small business “Power Player”
• U.S. Small Business Administration | Selected as “Massachusetts Young Entrepreneur of the Year”
• Featured in multiple publications including the Boston Globe, Business Week and the Wall Street Journal

Carmen Krushas, Founder/President of Fetch Plus, Inc. Social media partner/in the weeds practitioner for regional and national clients that include economic development organizations, national town builders, real estate developers, and regional B2B and B2C companies. Creator of comprehensive social business programs to further the internal/external goals of its clients and provide true social media transparency and efficiency. Developer of viral looping web and mobile-based applications and advertising programs. Named 2008 Marketer of the Year by the nation's oldest and largest builder association. Her work has been featured as headline news in regional and national media outlets including the Pensacola News Journal, WEAR-TV3 and Chicago Tribune, and has been applauded by the New York Times and Clara Shih, a social media expert and internationally acclaimed author of The Facebook Era: Tapping Online Social Networks to Build Better Products, Reach New Audiences, and Sell More Stuff. Builder of highly engaging social media pages including www.facebook.com/PensacolaFL, the region's largest fan page with more than 12,000 fans in less than three months and www.causes.com/pcolaswa, which has amassed more than 2,000 fans in two weeks. Ms. Krushas is happily married and the mother of two super-charged and highly gifted kids. She splits her time between sunny Pensacola and windy Chicago.

Ms. Linda Weishahn, Director, Institute for Information Assurance, Pensacola Junior College (PJC), brings 25 years of information technology and information security experience to Northwest Florida. Prior to locating in Florida Mrs. Weishahn was an independent Security Consultant for the State of Nebraska, where she spent much of her time developing and exercising disaster recovery and business continuity plans for various agencies. Prior to that, she was the Senior Manager, Risk Management at Douglas-Omaha Technology Commission and the Information Systems Manager for Omaha Fire Department.

Linda earned her undergraduate degree in Business Administration from College of St. Mary in Omaha, Nebraska, her Master’s degree from University of Oklahoma, and is currently working on her Ph.D. from Northcentral University, Prescott, Arizona.

She holds a Certified Information Systems Security Professional (CISSP) designation from ISC2, a Certified Business Continuity Professional (CBCP) designation from Disaster Recovery Institute International (DRII), and a Certified Security Compliance Specialist (CSCS) designation from ecFirst.

She has taught several technology courses at PJC and continues to teach online Management courses for Bellevue University, Bellevue, Nebraska. She serves on several committees, is a member of PMI, and the PMI Emerald Coast FL Chapter.

Jim Whiteaker has been working as a Consulting Systems Engineer with Cisco Systems for over 9 years. Prior to that he managed Operations and Network Systems for over 15 years for a very large Healthcare District in South Florida.

ET1 – Small Business Job Creation through Innovation
This presentation addresses the economic steps and business strategy for the 5 county economic region around Pensacola, Florida to increase the rate of job growth from small business innovation investments. This type of economic strategy requires a new type of capital and innovation infrastructure that places new tools directly in the hands of unemployed workers and small business owners who are seeking ideas for starting a business or commercializing a new product.

ET2 – Effective Project Management: Create an environment that supports projects successfully
Managing a specific project is challenging enough without the worry of having the right project management tools to achieve success. However, successfully managing projects is not just a matter of purchasing the right project management software but includes a project framework, artifact templates, governance and cultural indoctrination. Top companies have learned to blend together applications, processes, documentation and education to create an environment that supports the management of projects. Learn how you can leverage these ideas and concepts to make to create a high performing project management environment.

ET3 – Web 2.0 Social Media
Learn the following fundamentals on the ever changing web 2.0 and social media landscape:

• Overview and history of each social media network
• Get over the hype and start practicing social media
• Overview of developing social media business program using each network
• Overview of the best free tools to use to properly streamline social media effort
• Overview on the importance of developing social media employee policies
• Overview on Web 2.0 and “Collaboratories” to foster internal/external growth

ET4 – Protecting Your Company and Customers through Security Policies
Formulating, documenting and communicating your company's security policies is too often overlooked; yet it is an integral step in your ability to operate in a secure environment. Even small companies need to understand the taxonomy of Statutory/Regulatory requirements, policies, procedures and standards when it comes to protecting your company, it's employees and its customers.

TT1 – Green Technologies
Going green often means having the three R's become a part of your business and life. Reduce, Reuse, and Recycle. Will the trend of green technologies drive consumer behavior and thus, affect the bottom-line of your organization? Discover how technology and green relate within the interface of advancing fundamental systems engineering, innovating nature-inspired technologies, and identifying alternative and renewable solutions to critical areas such as energy, technology, and environmental harmony.

TT2 – Wireless Security
This session will cover an in-depth technical review of Layer 2 WLAN Security architecture. Topics covered will be Authentication, Encryption, Key Distribution, Key Management, and Reuse Key.

TT3 - IT Security Threat Management
This session will be a basic examination of the regulatory environment and real world cyber threats facing healthcare providers. It will demonstrate (through simple and practical examples) the connection between compliance and the need to protect computer resources and electronic data from both outside and inside threats. Presentation materials will not be overly technical and terminology will be easy-to-understand so that non-technical professionals will be able to grasp these important concepts.

The presenters bring real world technical and practical expertise to this topic. Fred Touchette is an expert on e-mail and Internet-based cyber threats, and has been referenced in several top technology publications including USA Today, SPAMfighter, SC Magazine, Dark Reading, and The Tech Herald. Jim Donaldson has more than a decade of experience in administering information security programs for a large multi-facility healthcare organization that spans several states.

TT4: Twitter and the Emergence of a New Market
This presentation describes how the new social media platforms such as Twitter and FaceBook, can be used as online collaboration tools to promote regional economic growth in the 5 county economic region. The main output of the regional company is high rates of technology innovation among the small firms who use the social media platform to communicate on technology commercialization.

CS1 – Overview: Threats to the Small Business Environment
This session will highlight the current landscape of cybersecurity. We will review the common threats and security breaches as they relate to the small business environment. CompTIA research and current events will be shared

CS2 – Personnel Security
This session will highlight the latest information around best practices for addressing cybersecurity with your personnel. Government legislation/regulations will be reviewed. Information about security training/certification will be shared.

CS3 – White Hat Hacking from Personal to Corporate
This session will highlight the skills needed to understand the attacker and his methods in order to better defend not only our professional environment but our personal IT assets. We will see how easy beginning hackers can gather the information and skills necessary to attack individuals and how that can lead to attacks on companies.

CS4 – What if…?
A practical approach to Business Continuity Planning for the small business.

Keynote Speaker: Better than Law & Order with a Sci-Fi Operation
Unfortunately, digital space cannot be a topic without those who misuse technology which stresses the need for cybersecurity and information assurance!

Operations Achilles targeted a highly sophisticated online criminal enterprise that used newsgroups. The group's operation was tremendously sophisticated, with complex encryption, identity anonymizers, other technical protections, and strict rules of procedure to avoid detection. Group members (approximately 60) were located across the globe. The case represents the largest digital seizures in the history of the FBI (58 terabytes) and required highly-sophisticated technological skills to overcome complex encryption and other technological challenges.

UWF SCHOOL OF SCIENCE AND ENGINEERING: ACADEMIC AND INDUSTRY SYNERGY
University of West Florida's new School of Science and Engineering (SSE) Building will feature state-of-the-art labs and classrooms, solar paneling to provide electricity for student projects, an Internet café, a 92-seat auditorium, a virtual reality center and much more. Slated to open in February 2010, the cutting-edge, four-story facility will be a hub for innovation both for UWF and the Northwest Florida region. The innovative design and organization encourage further collaboration between the University and industry.

The Software Engineering Research Center (SERC), a graduate of the National Science Foundation's Industry/University Cooperative Research Center (I/UCRC) program, has provided a forum for collaborative, customized project and technology transfer between a_liates and participating universities for over 24 years. In her talk, she will share the excitement and growth of the School of Science and Engineering, its new home, and the S2ERC initiative. She will conclude by addressing how members of the iTen Wired community can benefit from these advancements.